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What is Email Statistics ?

Updated over a year ago

Email statistics in the People tab provide a breakdown of the status of emails in your database. It shows:

Valid: Emails that are deliverable.
Invalid: Emails that cannot be delivered.
Pending: Emails awaiting confirmation or further action.
Bounced: Emails that failed to reach the recipient.
Unsubscribed: Recipients who have opted out of receiving emails.


These insights help you refine your email marketing campaigns by indicating which contacts are suitable for future emails and which should be avoided.

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